100s of millions of cards issued

PlayStation Network
Just Eat
Google Workspace

Discover a simple and secure gift card platform with Conductor, powered by epay.
Our fully hosted platform provides a comprehensive digital toolset, streamlining your management of gift cards for customers. Effortlessly manage and scale your program, driving revenue, reducing costs, and expanding into new global markets.

Sony Interactive Entertainment has successfully leveraged epay’s PIN code management and distribution expertise to build a solution providing 3rd party distributors and retailers access to a wide range of Sony PlayStation products. Our relationship and epay’s solution spans global markets providing a simple, secure, and reliable platform coupled with flexibility and functionality for expansion.

– Cindy De Guzman
Senior Director – Global Business Operations, Channel Digital Sales
Sony Interactive Entertainment

Launch your gift card platform
with unbeatable cost efficiency.

Conductor is tailored for businesses seeking a hassle-free solution to offer gift cards to customers without the cost or burden of building and managing their platform. With one seamless integration, access a globally connected, robust, and resilient infrastructure, positioning your brand ahead of competitors and maximizing revenue growth. And with our unique digital toolset, you’re in complete control; you can launch new products and make changes whenever you need.

Simplify, secure and accelerate your gift card business.

We run the infrastructure so you don’t have to

Consolidate your gift card program with our gift card solutions, eradicating the need to invest in and oversee infrastructure and enjoy cost savings and streamlined operations. With Conductor, you can efficiently manage all your products for multiple retailers across diverse markets and gain valuable insights from aggregated management information for data-led decisions, freeing up resources to focus on your core business.

Empowering custom integrations.

Tailored modules for complete control

Conductor offers exclusive access to a suite of digital tools so you can easily manage your gift card management software independently. With just one integration, you get complete global reach and full control over your product lifecycle. Seamlessly add new products or launch with retailers without third-party delays or additional costs.

Product Set Up

  • Secure access to create your product within the Conductor system
  • Create retailer distribution lists
  • Update in real time with new attributes and distribute update to your global channel

Asset Management

  • Upload assets to allow instant distribution
  • Channel Partners can download product catalog reports or access them in real time via API
  • Channel Partners can be given direct access to approved images and collateral materials

PIN Creation & Distribution

  • Transition to a real time pin management system
  • Never run out of pins again
  • Fully automated system to allow you to focus on selling
  • Bulk Order Delivery and Management for partners who cannot integrate via API

Real-Time Reporting

  • Create and schedule your reports
  • Gain global insights about your business in real time
  • Make data-led decisions to maximise growth API

Card Issuing

  • Fully outsource the issuing process
  • All legal, invoicing and global terms and conditions sit with epay
  • Settlement and clearing is managed by epay
  • Gift card turned into payment method for brand

Retailer Set Up*

  • Our gift card software removes the burden of internal resources, technical development, operations, and processes to continually manage assets
  • Avoid managing PIN codes via spreadsheets or tackling multiple products (SKUs) manually with risk of error
  • We run the infrastructure so you don’t have to. *Additional service through epay – contact us for details.


One of the largest distributors of gift cards and digital cards in the world with over 1,000 brand partners.

Service in 63 countries* including Australia, Brazil, China, France, Germany, Greece, India, Italy, New Zealand, Poland, Romania, Russia, Spain, Turkey, United Arab Emirates, United Kingdom and the USA.

*As of July 2023 ** Full year 2022

3.8 bn




810 k


Why choose Conductor powered by epay?

Unmatched enterprise-level infrastructure

Stay ahead with cutting-edge technology, while we handle updates, patches, and maintenance.

Reply on our secure infrastructure without the need for building your own data centers, ensuring seamless business continuity.

Global reach for unprecedented market access

Access every market with ease as we connect you to retailers worldwide.

Leverage our extensive distribution network to reach growth audiences, even in locations where you lack a physical presence.

Trusted experience and market understanding

Count on our gift card software expertise as you venture into new territories.

Our financial, compliance, and regulatory knowledge means we can support your business effortlessly no matter how the market changes to ensure future-proof success with no added complexity.