Powering the future
of stored value
Conductor is epay’s fully hosted gift card
management software, backed by 360,000+
retail locations in 65+ countries and
4.5 billion transactions in 2025.
epay is trusted by the world’s leading brands
Gift card management software for every stored value product
Prepaid Cards
Run your own prepaid program without building the technology stack, with secure, compliant issuance at scale.
Closed-Loop Voucher & Gift Cards
Keep every transaction within your business with branded gift cards, vouchers and stored value.
Digital Wallets & Mobile Payment Apps
Launch branded wallets and mobile payment apps quickly, with loyalty and rewards built in.
Code to Content
Generate and deliver secure codes for games, streaming and apps at scale.
See how Conductor turns gift card
programs into revenue powerhouses
Gift card issuing, processing and distribution
Issuing
Scale your global program without the regulatory complexity. epay handles compliance, funds and settlement as your issuer.
Processing
A fast, secure and reliable platform for hosting your stored value program. Real-time processing in ISO 27001 and PCI DSS certified data centers.
Distribution
Scale globally by distributing through third parties. Racks, corporate programs and digital marketplaces through one integration.
Everything in one platform
Issuance
- Global Issuance
- Liability & Risk
- Regulatory
- Settlement
- Legal
Processing
- Product Setup
- Asset Management
- Code Management
- Real-Time Reporting
- User Administration
- Anti-Fraud Mechanics
Distribution
- Card Production
- Logistics & Fulfillment
- Account Management
- Global Distribution
- B2B Portal
Integrates with your existing systems
Conductor connects to your POS, ecommerce and back-office platforms.
One integration reaches third-party retailers too. See all our gift card management features.
Gift card solutions for every industry
Gaming
Unlock engagement and monetization with in-game value.
Entertainment
Deliver digital content seamlessly, worldwide.
Retail & Leisure
Grow revenue and customer loyalty with branded programs.
Software
Simplify access and monetization for digital services.
Crypto
Prepaid services for crypto brands.
Restaurants
Boost average spend and create positive cash flow with gift cards.
Gift card programs we run for global brands
3,350 stores
Gift cards rolled out across retail stores in Germany and Poland.
€20M+ loaded
A digital gift card system for a five-country retail group.
36 countries
A gift card offering expanded for a fintech app with 15M+ customers.
Currently running
a stored value
program?
See how Conductor can take it further.
New to gift cards?
Start smart and scale fast with our gift card software.
Managed gift card platform or build in-house?
Building in-house gives you full control, but comes with high upfront and ongoing costs.
A managed platform like Conductor makes costs predictable and removes that burden.
Get the guide to gift card growth
Thinking about building your own gift card platform, or wondering if outsourcing is the better bet?
Our free guide can help you decide with confidence.
Gift card software FAQs
What is gift card management software?
Software to issue, sell, track and redeem gift cards across stores, ecommerce and partner channels.
What’s the difference between closed-loop and open-loop gift cards?
Closed-loop cards can only be spent with the issuing brand; open-loop cards (e.g. Visa, Mastercard) work anywhere the network is accepted. Conductor supports both.
How quickly can we launch a gift card program?
Conductor is built so you can launch new programs in days, not months.
Does Conductor integrate with our POS and ecommerce platform?
Yes. Conductor connects to your POS, ecommerce and back-office platforms.
Which countries does epay support?
epay operates across 65+ countries, with 360,000+ retail locations.
Who handles regulation and compliance?
As your issuer, epay handles the regulatory and legal side, including escheatment, AML and consumer rights.
Get in touch
Let’s talk about your next stage of growth