Overview
As one of the world’s largest discount retailers, this client operates a vast network of supermarket stores across multiple countries. They are known for offering high-quality products at affordable prices, with a strong focus on customer satisfaction and efficiency in their operations.
Goals
In enlisting epay, the client’s goal was to extend their portfolio and improve client satisfaction by offering – for the first time – gift cards of loved and well-known consumer brands.
Solution
We helped the supermarket with the technical and commercial implementation of ‘gift card malls’ (a physical presentation of all offered gift cards) throughout Ireland. The malls featured globally recognisable gaming, streaming and entertainment brands, as well as many other content partners which were already available for customers to purchase across the retailer’s stores.
This solution included:
- An API integration for enabling seamless gift card activations and transactions through the till system
- End-to-end design, production and implementation
Outcome
Gift card malls were successfully launched in 175 stores across the Republic of Ireland.
